Fugglers, the "funny-ugly" plush monsters with human-like teeth, are one of the hottest plush toys on Amazon right now. On Oct. 21, three of them ranked in the top 11 of Amazon's Stuffed Animals & Plush Toys Best Sellers list: Munch Munch at No. 6, Mr Screech at No. 9 and Sir Belch at No. 11. Here is what each one looks like, what it costs and what parents should know before buying.

What is a Fuggler?

The brand's official site describes Fugglers as "funny-ugly monsters" you can recognize by their "human-like teeth, vacant eyes, disturbing demeanour and distinctive BUTT-on hole." The current 9-inch (22 cm) plush are made by ZURU. Some of them carry a rare "Butt-on Hole" collector's mark, which turns buying them into a hunt. Amazon lists all three picks below at a manufacturer's recommended age of 4 and up, with a choking-hazard warning: small parts, not for children under 3.

1. Fuggler Baddies Munch Munch

Price: $11.97 on Amazon (list price $12.99). Ages: 4+ (manufacturer). Rating: 4.8 stars from 644 ratings.

From the fashion-themed Baddies series, this Munch Munch is pink and yellow and, per its listing, "always snacking." It is the No. 6 plush on Amazon, and the listing showed "5K+ bought in past month" on Oct. 21. Note that this is a new version: the original Munch Munch on the Fuggler site looks different.

Pros: The cheapest of the three; the highest-ranked Fuggler on Amazon; reviewers call it soft and funny.
Cons: Some reviewers say the eyelashes arrived badly trimmed; ships without a collector display box.

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2. Fuggler Fugglercorns Mr Screech

Price: $12.99 on Amazon. Ages: 4+ (manufacturer). Rating: 4.7 stars from 377 ratings.

The Fugglercorns are Fuggler's take on unicorns. Mr Screech has lavender fluff and a glittery horn, and its listing calls it "the loudest personality in the room." It is the No. 9 plush on Amazon, with "3K+ bought in past month" on Oct. 21.

Pros: A unicorn twist for kids who want something sparkly but weird; reviewers say it is a good size for the price.
Cons: Several reviewers were disappointed it came without the display box; the product description warns of glitter.

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3. Fuggler Sir Belch (Beach Series)

Price: $17.88 on Amazon. Ages: 4+ (manufacturer). Rating: 4.9 stars from 366 ratings.

Sir Belch is one of the original Fuggler characters. The official bio warns: "The minute a morsel of food touches its lips, it will belch for days." This version, with spotted fur and a sticking-out pink tongue, comes from ZURU's beach-themed series, which Amazon sells under the name "Nipple Fuggs" because the plush have button nipples on the belly. It is the No. 11 plush on Amazon, with "3K+ bought in past month" on Oct. 21.

Pros: The best-rated of the three; reviewers praise its softness and quality.
Cons: The most expensive of the three; the button-nipple gag may not suit every family or classroom.

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Which Fuggler should you pick?

For a stocking stuffer, Munch Munch is the lowest price and the top seller. For a kid who loves unicorns, Mr Screech is the obvious pick. For collectors, Sir Belch is a classic character with the highest rating. One reviewer warns that resellers ask $39 to $50 for Fugglers that sell for about $12 to $18 on Amazon, so check the seller before you buy.

For the full weekly market brief: The ToyDirectory Intelligence Report

Sources:

• Fuggler official site
• Fuggler: Meet the Originals
• Amazon Best Sellers: Stuffed Animals & Plush Toys (checked Oct. 21, 2026, 10:40 a.m. PT)
• Amazon: Fuggler Baddies Munch Munch
• Amazon: Fuggler Fugglercorns Mr Screech
• Amazon: Fuggler Sir Belch

#ad As an Amazon Associate, TDmonthly earns from qualifying purchases. Prices and availability are as of Oct. 21, 2026 and may change.

Writer's Bio: Driven by a fascination with how young people learn, grow, and connect, Laura N. Larsson has spent years researching the role of play and social media in child and adolescent development. Since 2012, she has combined her ecommerce background with in-depth interviews of children and teenagers, producing insightful articles that explore the evolving interplay between play, communication, and online interaction. Read more articles by this author